For this project we needed to create and re brand "Pure Essentiel".
Laboratoire PureEssentiel is a French company. The company produces essential oils and formulas based on essential oils and vegetable oils. Products are distributed in pharmacies, para pharmacy and via their online store.
Pure Essentiel's new product was a box of capsules to combat menstrual pain.
Here is a moodboard that inspired me :
For the packaging I wanted something young and colorful to show that medication is not always white or green. The name of the product is "real".
